Mulyana, Mulyana

Universitas Islam Sultan Agung

Verified email at unissula.ac,id, Beranda

Research Output

  • 99

    Articles

  • 99

    Conferences

  • 99

    Books

Research Output

Cited By

Year

Religio-centric product strategy on marketing performance Hendar H., Zulfa M., Ratnawati A., Mulyana M. Journal of Research in Marketing and Entrepreneurship

8

2020

Marketing Innovativeness on Marketing Performance: Role of Religio-Centric Relational Marketing Strategy Mulyana M., Hendar H., Zulfa M., Ratnawati A. Journal of Relationship Marketing

21

2020

Product innovation agility on business performance: The role of market and learning orientation Mulyana M., Sutapa S., Wasitowati W. Contaduria Y Administracion

1

2020

DESIGNING ARCHITECTURAL MARKETING CAPABILITIES TO INCREASE THE PERFORMANCE OF SMALL AND MEDIUM-SIZED ENTERPRISES Mulyana M., Zakaria Z., Mahmood R. RAE Revista De Administracao De Empresas

2

2021

Knowledge Absorptive Capacity Toward Sustainable Organizational Reputation in Digital Era Mulyana M., Putri E.R.P. Lecture Notes in Networks and Systems

0

2022

Cultural and System Relational Capabilities on Business Performance: Role of Value Co-Creation Activities Mulyana M., Nurhayati T., Nurkholis L. Journal of Asia Pacific Business

3

2022

Value Creation Agility on Business Performance: An Empirical Study in Retail Fashion SMEs Mulyana M., Nurhayati T., Putri E.R.P. Journal of Creating Value

1

2024

Market and entrepreneurial orientation on business performance: role of networks innovation agility Mulyana M., Hendar H. Journal of Small Business and Entrepreneurship

9

2023

Cited By

51

Citation

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