Mulyana, Mulyana

Universitas Islam Sultan Agung

Verified email at unissula.ac,id, Beranda

Research Output

  • 99

    Articles

  • 99

    Conferences

  • 99

    Books

Research Output

Cited By

Year

Marketing Innovativeness on Marketing Performance: Role of Religio-Centric Relational Marketing Strategy Hendar H., Zulfa M., Ratnawati A., Mulyana M. Journal of Relationship Marketing

23

2020

Product innovation agility on business performance: The role of market and learning orientation Mulyana M., Wasitowati W., Sutapa S. Contaduria Y Administracion

1

2020

Religio-centric product strategy on marketing performance Hendar H., Zulfa M., Ratnawati A., Mulyana M. Journal of Research in Marketing and Entrepreneurship

9

2020

Market and entrepreneurial orientation on business performance: role of networks innovation agility Hendar H., Mulyana M. Journal of Small Business and Entrepreneurship

10

2023

DESIGNING ARCHITECTURAL MARKETING CAPABILITIES TO INCREASE THE PERFORMANCE OF SMALL AND MEDIUM-SIZED ENTERPRISES Zakaria Z., Mahmood R., Mulyana M. RAE Revista De Administracao De Empresas

2

2021

Cultural and System Relational Capabilities on Business Performance: Role of Value Co-Creation Activities Nurhayati T., Mulyana M., Nurkholis L. Journal of Asia Pacific Business

3

2022

Knowledge Absorptive Capacity Toward Sustainable Organizational Reputation in Digital Era Mulyana M., Putri E.R.P. Lecture Notes in Networks and Systems

0

2022

Value Creation Agility on Business Performance: An Empirical Study in Retail Fashion SMEs Nurhayati T., Mulyana M., Putri E.R.P. Journal of Creating Value

1

2024

Cited By

55

Citation

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